About Me
Nina Stupar
Consultant in experience design in the hospitality industry and tourism
I am a very cheerful, colorful person who carries a lot of love for what I do and generally loves life. A designer with a vision to create memories for life through design.
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​Throughout my education, I have always worked closely in my field of design, and now a decade later, I can say I have a lot of knowledge and experience in graphic design, product, and interior design, as well as planning, organizing, managing, and leading big and small scale projects. In the last part of my journey, I have decided to work in a niche of experience design in the hospitality industry and tourism.
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At the center of my focus when approaching projects are the people and how will they feel when using my clients’ products, and services or just by being in their space. So my approach is very different because I am starting by analyzing specific needs, emotions, and goals that are then delivered through stimulating human senses through various design fields such as graphics, product, and interior combined with other fields like perfumery, music, etc. to make them feel certain emotions that will after become pleasant memories.

What is Experience design in hospitality and tourism?
Ever wonder how a certain smell or taste brought you back to the exact moment you first smelled/tried it and it comes along with certain feelings?
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In today's world, there are a lot of restaurants, coffee shops, hotels, and other hospitality spaces that have a high-end design, are very appealing, and all in all, look great. But, what is that something that makes them different, special, what is that added value you get from them? Are you one of those whose space looks great but wants to add something special and create value for your clients?
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Say no more. I got you. By creating experiences through a human-centered and 5 senses design approach, we are creating that added value. By stimulating senses with design (graphic, product, interior) we are evoking emotions that are creating experiences that become memories.